Grow a Profitable Agency with Services That are Easy to Deliver

Stop working yourself to burnout trying to build a sustainable income for your agency

simplifier agency

Instead, leave behind the late work nights, stuck in a revenue yo-yo, by building simple, repeatable processes backed up with automation that are:

  • easy to delegate creating more freedom for you
  • delight your clients increasing repeat business & retainers

to help you grow revenue without working more hours in just 90-days.

You are tired of feeling like you’re putting in more that you get out, hustling all hours to put out fires, plateauing and unable to reach the next level?

Now you’re looking for a better way to scale a profitable agency that gives you back your freedom

Agency owners want more freedom without loosing momentum so….

They invest in support to focus on lead generation…

BUT they don’t have a proper process in place to track your leads, or if they do, nobody is following it so things fall through the cracks, they forget to follow up and aren’t able to convert the big ticket clients that can pay them what you’re worth.

They commit to working longer hours, wherever it takes

BUT they’re tired and pushing through is only sustainable for so long. In the end quality starts dropping because they don’t have the energy to keep on top of everything and clients start to complain or they just burnout completely

They even think about hiring more team members…

BUT they don’t have the time to properly train or onboard people. It feels like a revolving door of people and they’re always having to correct others mistakes. Then when things slow down they’re left with high overheads

Here’s a bold question for you:

What if you could stop chasing clients and instead, grow & nurture a digital agency that gives you a freedom in your schedule with profitable services that are easy to deliver & delegate instead?

Sounds too good to be true?

Keep reading and I’ll show you exactly how!

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Everything in my agency changed when I stopped focusing on just trying to bring in more leads and started focusing on creating a premium experience for my existing clients that I could scale.

Now I:

  • get referrals from 37.5% of my clients,
  • 43.8% become repeat business
  • I have an automated funnel that brings in 79 leads a week.
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lead gen results

My funnel and £15 daily budget on ads help me bring new, qualified leads to my business every day on autopilot

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Plus each week my clients send me referrals

I’ll be honest with you:

Getting to this point wasn’t easy

When I pivoted my corporate career out of manufacturing and into account management at Amazon, I really struggled to see how I would create traction for my brands. Coming from such a different background I felt like my experiences weren’t relevant. 🙅‍♀️

👉But what I did know was the power of data and how to scale up projects on a global scale. So I applied my Lean 6-sigma project management skills and built out strategy to standardise operations and increase conversion.

It worked! My brands started to grow way above the category average (up to 53% YoY) and their profitability increased 8%!

Amazon Brands

Eventually I decided to start my business but…

Again I was starting in a new niche so felt like I had to start from scratch.

I knew that my experiences managing complex accounts and multi-million dollar programs could help the agency owners but…

I listened to the gurus and instead of doing what I knew, focussed all my efforts on front end marketing.

😔 IT DIDN’T WORK 😔

❌I couldn’t sign clients and I felt salesy trying to sell something I didn’t believe in.❌

Discounting my services and letting people take advantage of my non-existant boundaries seemed like the only way to get my dream off the ground.😭

So I tried…

Investing in coaches that told me to create group programs (even though I loved working 1:1 and working on a deeper level with businesses)

Creating custom packages for anyone and everyone who would pay me (but this wasn’t profitable and just ended up burning out my team)

Leveraging drag and drop templates created by others in an effort to scale (but they weren’t custom to my business so it felt very disjointed and the client experience wasn’t what I knew it could be)

I told myself:

There must be an easier way to do this and make this work, even if my offer is done for you services!

And that’s when it hit me!

It doesn’t have to be hard.

SCALING MY AGENCY WAS EXACTLY LIKE MY AMAZON BRANDS!

I shifted focus to standardising my offers & streamlining my delivery

And this time, I finally started to see the results I’d been working for so long:

✅ I built out my own SOPs that focused on creating a premium client experience

✅ I cut my costs 17% by rationalising my tech stack & leaning into automation

✅ I simplified my services, standardising the delivery of each package so it felt easy

✅ I increased my prices 20% to work with fewer people on projects I enjoyed

✅ I stopped taking meetings 2 days a week so I had time to work on my business

The best thing?

This saves me so much time and energy!

(That I can spend with my family 🥰)

I’ve stopped working evenings and most days work just 6 hours with plenty of time for working out & Netflix!

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So how does it work exactly?

All it takes are

3 Simple Steps

To systemise & scale your digital agency

Plan

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Understand where you’re at, create a baseline. Simplify your services & identify low hanging fruit for growth

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Standardise your processes: building out automated workflows, creating SOPs and training your people

Grow

With everything in place, look for ways to enhance client experience to generate repeat business & scale

Can this really work? You bet!

Using my methods my clients have been able to:

2 x Profit Increase in Just 1 Month

274 Hours Saved Delivering Services

95.8% Reduction In Onboarding Time

£17.5k in Monthly Retainers Onboarded in a Week

$11.2k Packages Sold

“My business was messy because I grew faster than I thought get team member get clients and nothing was really in place. And I always had to be there and just be around them. And during my process in working with Claire, It just brought so much clarity in my business and in my head that I was able to focus on what’s important and it is serving my clients.”

“Get some SOPs in place so I can delegate my the task better and can get in some automation in there. We’ve also been planning out my bigger launch for October and that has been tremendously helpful to me. I think that with you have I’ve been able to be to manage all this. Less overwhelmed.”
 “I was going from being very, very overwhelmed, feeling guilty all the time, because I didn’t have enough time for my son… So after this first month of working with Claire, I doubled my profits from this new business. And I was working less.”
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But it’s not just my clients

These methods are backed up by science

➡️ Specialist Agencies with Productised Services grew 34% faster in 2020

➡️ 5% increase in customer retention can increase profitability by 75%

➡️ 61% of top leaders use their CRM to automate parts of their sales process

On top of this…

34% of creatives in agencies say they spend 1 day a week following up on admin tasks.

You can remove this, drastically by using automation to increase profits & productivity

But there’s a catch…

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Just because the steps are simple doesn’t make them easy…

Most people won’t do the things they need to to make their agency successful

They’re so busy focussing on what’s urgent, they forget what’s important until…

➡️ Quality drops so far because of the overwhelm & their biggest clients leave

➡️ They have to get rid of people and downsize

➡️ They burnout completely and can’t keep going

😔 Or they wait too long and close up shop 😔

Shifting your focus to build out your internal processes and building something to scale takes effort, but it’s worth it.

That’s why I’ve created my 3 month framework with best in class resources, like my CEO Suite Dashboard, to help you navigate the different stages without overwhelm

Welcome to…

The Agency Simplifier Intensive

An intimate 3-month consulting program with done-for-you and plug-and-play solutions for multi-6-figure agency owners looking to get organised so that they can hit 7-figures.

This is for you if you’re ready to build a simple, profitable, digital agency you can scale while getting back your time freedom.

Month 1

Plan: Creating the Baseline

ceo report

WHAT WE’LL COVER:

PART 1: CREATE A BASELINE & IDENTIFY OPPORTUNITIES

…so that it’s easy to understand what’s currently working and where you to focus your efforts to get the most return.

PART 2: DEFINE ACTIONABLE GOALS THAT DRIVE MEANINGFUL RESULTS

…using the OKR format spearheaded by Google. Learn exactly how some of the top companies in the world set goals that create focus and action.

PART 3: SIMPLIFY YOUR SERVICE DELIVERY

…without feeling like you’re always starting from scratch on a new project so you can increase efficiency. We’ll help you do this in a way that allows your team to work more creatively so you can have fun delivering.

What you’ll get to get this done faster:

  • Onboarding Workshop where we will map out your end-to-end client experience
  • CEO Suite Dashboard to get a visual representation of where you’re at
  • Processes Cheat sheet where we will identify where your systems fall down to improve them

WHAT WE’LL COVER

PART 4: BUILD OUT YOUR WORKFLOWS

… so that you can increase clarity in how you deliver your services. This increases consistency which not only creates a better client experience, it also improves efficiency.

PART 5: STANDARDISE YOUR PM PROCESSES

… using templates & checklists so they become easy to replicate and scale. We’ll also identify automation opportunities that minimise admin, allowing you to maximise resources.

PART 6: TRAIN YOUR TEAM & DELEGATE

…without having to worry that you’ll always be checking the work that’s being done because you’re confident that standards are being met.

What you’ll get to get this done faster:

  • 1:1 support from our team will build out or optimise custom systems & automations, saving your team hours in implementation
  • On call project management support, email, chat and call support with project management while you set up your processes (Mon-Fri 10am – 5pm GMT)

Month 2

Embed: Implement The Structure

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Month 2

Embed: Implement The Structure

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WHAT WE’LL COVER

PART 4: BUILD OUT YOUR WORKFLOWS

… so that you can increase clarity in how you deliver your services. This increases consistency which not only creates a better client experience, it also improves efficiency.

PART 5: STANDARDISE YOUR PM PROCESSES

… using templates & checklists so they become easy to replicate and scale. We’ll also identify automation opportunities that minimise admin, allowing you to maximise resources.

PART 6: TRAIN YOUR TEAM & DELEGATE

…without having to worry that you’ll always be checking the work that’s being done because you’re confident that standards are being met.

What you’ll get to get this done faster:

  • 1:1 support from our team will build out or optimise custom systems & automations, saving your team hours in implementation
  • On call project management support, email, chat and call support with project management while you set up your processes (Mon-Fri 10am – 5pm GMT)

Month 3

Grow: Improve Client Experience & Scale

workshops

WHAT YOU’LL GET

PART 7: CUSTOMER EXPERIENCE AUDIT

…without having to start from scratch. Once everything is in place we will conduct a client experience audit to identify opportunities to increase retention through process improvements.

PART 8: IMPLEMENTING CONTINUOUS IMPROVEMENT

…so that you can retain efficiency as you grow. We’ll help you implement the meeting structure favoured by the EOS framework to stay on top of issues and implement solutions before they become problems.

PART 9: MAINTAIN & OPTIMISE WHAT WORKS

…Learn how to effortlessly maintain your agency and optimise your systems to further increase your returns and decrease your hours spent on delivery and 1:1 work.

What you’ll get to get this done faster:

  • Meeting structure template & integration into project management software
  • Proven formula to conduct “walk the store” client experience audits that work
  • 1:1 support from our experts

Get Your Application In

offer stack
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Agencies We’ve Worked With In The Last 6 Months Include:

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SAS logo

DeltaSmith

Laetitia & Co

But wait, there is more

If accepted to the program you’ll get…
calendar mastery
Process
SOP creation
hiring toolkit

Sales are the lifeblood of your business

THE NAIL YOUR SALES SERVICE WILL HELP YOU LOCK IN YOUR HIGH CONVERTING SALES PROCESS

Having spent two years in lockdown with a top performing salesman I’ve learned there is a pattern to successful sales calls.

We will:

  • Interview your top sales people to understand their process so it can be systemised
  • Review sales calls recordings to identify trends and create training materials unique to your business
  • Create custom cheat sheets to handle objections so you always know what to say

Still on the fence?

I want you to be able to commit with full confidence which is why I offer the following guarantees

1) 1 Month “Get Out” Clause: To hold your spot you put down a deposit of £2.5k. If after the first month, having completed all the actions set out, you don’t think the program is for you, you can end here and pay no more BUT we’ll let you keep all the resources created & bonuses.

2) Time Saved Guarantee: If at the end of the 3-months, having implemented everything with our team you can’t see an improvement in how much time freedom you have or the profitability of your business, we’ll keep working with you an extra month free of charge to remove any remaining bottlenecks.

What people say…

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Kailey
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Laresa

FAQs

Q: What kind of results can I respect from this program?

A: Results will vary by client. However, in the past, my clients have been able to:

  • double profits in a month
  • save up to 274 hours running the business
  • reduce their work hours to 20 per week
  • build out their team and delegate with confidence.
Q: Can I wait and join later?

A: We open the doors once a quarter and currently accept 3 participants. The price might increase when we run the program again.

Q: I am not tech-savvy. Do I need specific tools to make this work?

A: No. This program is completely customised to your needs. We will work within your chosen tools or help you find a tech stack that meets your needs.

Q: Why do you ask for a 3-month commitment?

A: The 3-month commitment is designed to take advantage of the fact that:

  • It takes ~90 days for any new system or strategy to really start having an impact on your business.
  • Typically after 90-days, organisations can start to lose focus
  • Setting goals on a quarterly cycle helps build momentum and avoid losing focus.
Q: How much support is included?

A: There are 3 months of written support included which means that you will get all your questions answered by email within 1 day (Mon-Friday, 10am to 5pm GMT).

Q: When will I get access?

A: When accepted you will receive access to the pre-created resources once you join. Custom resources and workshops will be scheduled once joined

That’s it, I’m in!